Sujee understood customer attention spans are short. So, he chose Snappy to build a custom Chiang Mai app where customers can order online, reserve a seat, receive gift cards, and manage their restaurant rewards at the click of a button. Instead of a vigorous sign-up process, customers can simply use their phone number to create and access their accounts.

Since Chiang Mai’s customer’s contact information is stored on Snappy’s CRM, Sujee can automatically send first-time customers a $5 gift card to incentivize them to return. Snappy will automatically update their account with reward points every time they spend money with the restaurant and notify customers when they’ve acquired enough points to redeem a gift card. After customers pay for their meal, customers can provide private feedback or post a public Google Review through the application. A member from the Chiang Mai team will respond within 24hrs to remedy concerns or thank the customer.

Each of these tactics keeps Chiang Mai on top of mind while building customer loyalty.